Lu Zixin's goal in Hongxin Software Development Co., Ltd. has been completed. With the smart template he designed, the project team can continuously improve Hongyun's "IQ" and enable it to accomplish more things.

And this intelligent voice assistant will also be applied to the next Hongxin smartphone.

...

Lu Zixin returned to Pengcheng again, grasping various researches here and handling some affairs.

"Last month, the sales of HX2 declined, but it still remained above 3 million units." In the office, Su Zhirong reported to him with a data report.

"In terms of production capacity, it has increased by 20% year-on-year, which can basically meet the market demand."

"The HX2, MOUDLE smartphone is scheduled to go on sale in the middle of this month, and the current market reservation is about 400,000 units. According to market research, the sales volume of the HX2, MOUDLE smartphone should be less than half of the HX2."

Lu Zixin nodded and said, "MOUDLE mobile phones are originally a niche product, and because of our price, it is very difficult to make a breakthrough in the domestic market!"

Samsung, Apple and other foreign brands of mobile phones, obviously many technologies are better than domestic, but the domestic sales volume is not as good as domestic mobile phones, to a large extent because of the consumption level of the domestic market.

With the pricing of Hongxin smartphones, it is very difficult to compete for the top three sales. However, in terms of profit, Hongxin may not be less than them.

At this moment, in the capital, Apple's China headquarters, a group of high-level executives are also meeting to discuss this issue.

"Last month, the sales of our iPhones in China fell again. This time the sales fell by 15%! This is a very bad data!" In the conference room, Maurice Griffin, head of the China region, Say in English, "What do you think is the problem?"

Morris Griffin is standard white, tall, and has been the head of Apple's China headquarters for more than four years.

During this period, he saw with his own eyes the popularity of Apple in the Chinese consumer market and the rise of some Chinese-made mobile phones.

To this day, Apple can still get tens of billions of dollars in revenue from the Chinese market every year! Huaxia is Apple's most important smart product market other than the North American market, so they attach great importance to it.

"Market research shows that there are several main reasons," a management said. "The first is that consumers in Huaxia believe that our new mobile phones lack innovation, so they are not eager to buy."

"The second is the rise of Chinese domestic brands, whose low prices are more attractive than our products."

"The third is that the quality of our products is so good that some consumers don't think it's necessary to change to a new phone."

"These are not the main reasons!" Morris said solemnly, "The main reason comes from that electronic technology company called Hongxin!"

"I have personally researched Hongxin's HX2, which can be said to be the only product in the Huaxia smartphone brand whose performance is comparable to ours! Hongxin's processor, HX mobile phone system, lithium-air battery, these technologies make HX2 occupy the original Belong to our premium smartphone market!"

A data analyst said: "Before the launch of HX2, our market sales were only slowly declining, and when IPHONE8 and IPHONE, X were launched, sales rose for a while."

"And after the launch of the HX2, the sales of the latest iPhone smartphone have dropped significantly for three consecutive months, and this trend is still increasing!"

"This is a huge test for us!" Morris concluded. "We have to come up with a strategy to solve this problem!"

"Li, you are from China, what do you think?"

The management mentioned by Morris said: "There is no doubt that the HX2 has achieved a qualitative leap in the performance of Huaxia's smartphones and has impacted the high-end smartphone market."

"It's not just us, but other high-end smartphone sales are also relatively reduced. Compared with the price, the price of HX2 is now a few hundred yuan to more than a thousand yuan lower than our latest Apple mobile phone."

"If it is Huaxia consumers, they are more willing to choose a more cost-effective mobile phone."

"Oh, yes, there is another important factor that leads to the loss of our customers. That is, the Hongxin mobile phone system can use our IOS-side APP with the help of the function of the red hub, which allows consumers to change their mobile phones more freely."

Hearing Li's words, Morris and the other executives thought.

After a while, Morris said: "It's not our way to lower prices to improve competitiveness without a new phone being released!"

They have always been the most expensive ones they sell, and they can also be sought after by consumers. Apple products may not be No. 1 in the global sales rankings, but they are no less profitable than other companies. It even ranks in the top ten of the world's top 500 companies in a row!

And now, there are actually products that are forcing them to cut prices to improve their competitiveness? The crowd fell silent.

It was an American who broke the silence, he said: "I think the reason why HX2 has invaded our market share is because their Hongxin mobile phone system can use the software on the IOS side, which takes away our loyal users. !"

"So I suggest that Hongxin Company stop this violation of our rights and interests immediately!"

In fact, this has already been suggested. However, this matter has not been clarified, because although Hongxin mobile phone can use the IOS version of the software, it is only an auxiliary function, so that software developers do not have to redesign the software of the Hongxin mobile phone system.

Apple has patented software and functions, and Red Letter mobile phones cannot be downloaded and used, and there is no direct infringement. As for indirect infringement, the interpretation of relevant laws and regulations in China is also very vague, and it is not clear at all.

However, this sentence seems to have inspired Morris, he said: "That's right, we must let them stop this behavior and compensate us for our losses! We do not allow Hongxin's mobile phone to convert any IOS-side software. Also. No Apple account is allowed to log in to other brands of mobile phones, otherwise it will be a violation of our rights and interests!"

There was light in his eyes, as if he had found the secret to defeating Hong Xin. And other high-level, do not have any opinion on this.

Apple has always been so domineering, for example, they created the so-called "Apple Tax". For any software application consumption on the IOS side, Apple will take 30% of the commission!

This is simply a robbery. Many technology companies have expressed dissatisfaction and have caused a lot of protests. However, they have only slightly modified the terms, and the money that should be pumped is still the same. Software developers can only suffer in silence. Last year, Apple made about $9 billion in profit in this area alone.

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